Email Marketing Software

Compare Building Wisdom with Constant Contact

(David can beat Goliath in the modern era, too)

EMAIL MARKETING THE WAY IT SHOULD BE DONE

Email marketing is one of the most effective ways to speak to your customers or potential customers. Keeping them engaged by sending relevant content or special discounts allow you to foster a relationship that can lead to big sales.

Don't Get Nickel-and-Dimed by the Big Corporation

Sending emails to your customers is fast and easy with Building Wisdom, and while Building Wisdom is more expensive than Constant Contact, you'll understand why very quickly. With a lot more features, Building Wisdom provides you with everything you need to run a successful email marketing campaign in less time with better effectiveness. In addition to email marketing, your Building Wisdom account includes marketing automation, project management, CRM, event management, website analytics and more - without all of the additional fees.

Feature Building Wisdom Constant Contact
Setup Fee $199 Account Set Up (includes 3 hours with Client Services team and a Success Coach) None
Price (based on 5,000 contacts) $149/month $75/month base, over $250/month with add-on features
Free Trial 30 days 60 days
Monthly Emails Unlimited Unlimited
Users Unlimited 1 (no shared access rights available)
Customer Relationship Management (CRM) Included Not Available
Lead / Opportunity Management and Tracking Included Not Available
Lead Scoring Included Not Available
Predictive Analytics Included Not Available
Realtime Alerts Included Not Available
Realtime Social Collaboration Included Not Available
Email Targeting Included Basic, a user must manually set up groups (no automation)
Email Tracking Included Included but no demographic filtering
Email Templates Included Included but with limited customization
Surveys Included Included but additional $15 per month
Media File Sharing & Storage Included Included but an additional fee depending on storage amount
Event Registration Included Included but additional $15-$150 per month depending on number of events
Project Management Included Not Available
Accounting / Financials Included Not Available
Ticketing System Included Not Available
Public & Private Wiki Tools Included Not Available
Integrated Social Media Manager Included Limited, costs $30-$100 or more depending subscription level
Website Tracking with Campaign Filtering Included, and with CRM Integration Not Available
Website / Landing Page Builder Included, also allows for personalized webpages, includes SEO tools Not Available
Lead Capture/Web Forms Included, with auto-responders, logic, and CRM integration Not Available
Blogging Tools Included Not Available
CRM Workflows Included Not Available
Booking Calendar Included Not Available
Contact Research Included Not Available
Mobile Marketing

$1.50 phone number/month
1.5 cents/SMS

Included inbound call manager with text-to-speech, caller recognition and CRM integration

Included click-to-call with automatic CRM integration

Included SMS to opt-in with automatic email address request if not already in CRM

Not Available

Rank in independent Red Pill email marketing study #1 Did not qualify
Rank on independent website OMBUD.com 4.9/5.0 overall score

4.2/5.0 Email Marketing score

Did not qualify in CRM and Marketing Automation

Don't put up with paying too much for bad software when you don't have to!

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